Jam City was looking to create a delicious new partnership with their match 3 puzzle game, Cookie Jam, and the world's largest coffeehouse chain, Starbucks.
I was tasked with setting the visual identity of the partnership pitch deck to appeal to the Starbucks corporate branding team.
I researched and explored Starbucks’ brand identity to set the visual tone of the deck. To drive home the integration points, I mocked up an in-store experience along with a personalized in-game asset that would resonate with Starbucks.
