Peter Tracy
Peter Tracy is the Creative Director of Branding & Communications at Zynga, a wholly owned label of Take-Two Interactive Software, Inc. Based in Los Angeles, he joined in March 2020 and is an expert in design with over 24 years of combined experience in mobile gaming, music, actionsports, and automotive industries.
As Zynga's Brand and Communications Creative Director, Peter leads the company's brand initiatives acting as a central design resource for creating, maintaining, and organizing visual content spanning multiple departments across Zynga and Take-Two, home to some of the world's most iconic brands and entertainment franchises, such as Grand Theft Auto, 2K, Game of Thrones, Harry Potter, and StarWars.
Prior to Zynga, Peter spent over 3 years as Head of Creative Corporate Marketing at Jam City, an award-winning entertainment company that provides unique and deeply engaging mobile games. He worked collaboratively with cross-functional teams to produce, implement and deliver both on and offline creative assets across more than a dozen game titles that are played by tens of millions of people across the globe.
Peter spent over 10 years at The Enthusiast Network, the world's premiere network of enthusiast brands with a portfolio of 75 publications and 100 websites as Creative Director of Digital. He oversaw the creative execution of mobile and website redesigns, sales and marketing campaigns, product features, and event microsites in partnerships with Oakley, Nike, Microsoft, and GoPro across all 25 action sports and entertainment properties. Peter helped grow the company from a startup to the leading provider of Outdoor and Lifestyle content, reaching more than 45 million unique users every month in a few short years.
Before joining The Enthusiast Network, Peter served as Visual Designer at Yahoo!, a global media and tech company connecting people to their passions, where he created and prototyped design solutions for a variety of products including syndicated radio and video players, newsletters, custom artist pages and ad units for sales campaigns.
In 2012, Peter was awarded 4 patents for the invention of an animated graphical user interface for Microsoft's comedy specific destination site, The Bubble.com known today as MSN Entertainment.
As Zynga's Brand and Communications Creative Director, Peter leads the company's brand initiatives acting as a central design resource for creating, maintaining, and organizing visual content spanning multiple departments across Zynga and Take-Two, home to some of the world's most iconic brands and entertainment franchises, such as Grand Theft Auto, 2K, Game of Thrones, Harry Potter, and StarWars.
Prior to Zynga, Peter spent over 3 years as Head of Creative Corporate Marketing at Jam City, an award-winning entertainment company that provides unique and deeply engaging mobile games. He worked collaboratively with cross-functional teams to produce, implement and deliver both on and offline creative assets across more than a dozen game titles that are played by tens of millions of people across the globe.
Peter spent over 10 years at The Enthusiast Network, the world's premiere network of enthusiast brands with a portfolio of 75 publications and 100 websites as Creative Director of Digital. He oversaw the creative execution of mobile and website redesigns, sales and marketing campaigns, product features, and event microsites in partnerships with Oakley, Nike, Microsoft, and GoPro across all 25 action sports and entertainment properties. Peter helped grow the company from a startup to the leading provider of Outdoor and Lifestyle content, reaching more than 45 million unique users every month in a few short years.
Before joining The Enthusiast Network, Peter served as Visual Designer at Yahoo!, a global media and tech company connecting people to their passions, where he created and prototyped design solutions for a variety of products including syndicated radio and video players, newsletters, custom artist pages and ad units for sales campaigns.
In 2012, Peter was awarded 4 patents for the invention of an animated graphical user interface for Microsoft's comedy specific destination site, The Bubble.com known today as MSN Entertainment.
Studio11508
Studio11508 is an experimental creative agency developed by Peter Tracy that delivers solutions for branding, digital marketing, web design, and game development.
Original products such as Machine Gun Gardener, CatIpsum.com, OfficeIpsum.com, Web Comic: Life Loosely Based, Waypoint Indicators, and Ultimate Timer have reached tens of thousands of gamers, developers, and artists world-wide and have been featured on sites like Buzzfeed, Mashable, Upworthy, and Shopify.
Studio11508 shares work-in-progress art and game development tips on the Instagram account: @studio11508
Original products such as Machine Gun Gardener, CatIpsum.com, OfficeIpsum.com, Web Comic: Life Loosely Based, Waypoint Indicators, and Ultimate Timer have reached tens of thousands of gamers, developers, and artists world-wide and have been featured on sites like Buzzfeed, Mashable, Upworthy, and Shopify.
Studio11508 shares work-in-progress art and game development tips on the Instagram account: @studio11508